The exhibition 'What is Watt?, carried out by António Barros, António Dantas, Carlos Valente, Celeste Cerqueira, Evangelina Sirgado de Sousa, Hugo Olim, Pedro Pestana and Silvestre Pestana, will open on November 30th at 6PM at the John dos Passos Cultural Center as part of the MADEIRADiG festival, organized by APCA - Agency for the Promotion of Atlantic Culture, which will take place from November 30th to December 5th. In this context, Hugo Olim will also present the documentary What is Watt? with its premiere scheduled for December 3rd at 5pm at the John dos Passos Cultural Center.

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What is Watt? is an interdisciplinary artistic project that, since 2001, has brought together a group of artists with the aim of developing diverse works, through multiple uses of existing technological resources.

The project refers to the questioning of artistic praxis in contemporary times, which meets emerging technologies and the resulting availability of global participation. That is, a widespread tendency towards the dematerialization of the work of art is recognized, which corresponds to multiple connections between art, science and technology.  Founded by Silvestre Pestana, Celeste Cerqueira and António Dantas, with activity since 2001, its genesis was to promote the encounter between the languages of video art from different cultures, proposing the dissemination and assimilation of experiences, methods and knowledge to enhance thought-action and creativity-innovation relationships in the changing experiences of contemporary society in the world. The project aims to achieve two main vectors: on the one hand, to establish the creative heritage with a strong Madeiran flavor in the field of new media and experimental poetry, and on the other, to offer the public the opportunity to rediscover the project that has already celebrated more than 20 years, through the establishment of a new traveling exhibition. 

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As previously mentioned, the opening of the exhibition What is Watt? is part of the MADEIRADiG 2023 festival program and will be on display at the John dos Passos Cultural Center from November 30th to December 5th, throughout the duration of the festival. 

Remember that the MADEIRADiG festival is organized by APCA and continues to count on partnerships with the agency Digital in Berlin and Estalagem da Ponta do Sol, as well as the Regional Directorate of Culture through Casa das MUDAS - Museum of Contemporary Art of Madeira and the John dos Passos Cultural Center, and is also supported by the Portuguese Republic - Culture and General Directorate of Arts - DGArtes, within the scope of the support program for projects in the field of programming and audience development in the area of New Media.